Two Reasons Why Every Serious Musician is an Entrepreneur

No matter how you slice it, every serious musician is an entrepreneur who is providing one, or both, of the following: a Product, and a Service. 

If you want to make a living as a musician, you have to generate an income from it, and that means that treating this like a business. You must value the product and service you provide, or no-one else will.

This starts with being very clear about how your product or service provides value to other people’s lives.

There are important questions to ask yourself that will allow you to find the paths to create opportunities for your music.

Here's a sneak peek inside this episode:

• [0:25]  We are doing one of two things:
  1. Creating a product (the song or album).
  2. Providing a service.
• [1:30]  If you treat your music like a business, it will pay you like one. But if you treat it like a hobby, it will pay you like one.
• [2:10]  Instead of saying, “I don’t have,” we should be asking the question, “How can I?”
• [5:20]  The questions REAL MUSICIANS ask, and why these questions take us from being a victim to being an actual player and contender.
• [6:50]  Why developing the right mindset and taking the necessary actions starts by asking the question, "How can I?"

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